Business 100 – 2015

Larry Hunt/Zenith Media

Larry Hunt, senior vice president, National Video for Zenith Media, is a first-generation Irish American from New York. He earned his bachelor’s in business administration at Baruch College, CUNY, and has been with Zenith Media for 14 years. Zenith is the original R.O.I. (Return on Investment) agency and has remained at the forefront of marketing innovation, but their contributions are not just in the commercial world; “Zenith Gives Back,” is a program that encourages employees to take days off to engage in charitable work.

Both of Larry’s parents were born in Ireland – his mother emigrated from Donegal and his father from Kerry. The two met on his father’s second day in the country at Gaelic Park in the Bronx. Larry and his four siblings were raised in the Bronx, and he is proud of his parents’ ability to build a life for themselves and their family there, despite not having received education beyond grade school in Ireland.

Larry and his wife Jennifer live in New Jersey with their three children, with whom Larry is proud to share and continue his Irish heritage.